Universal vs. Term Life Insurance: Which Is Better? (2022 Guide)

Peer reviewed by Erik Heidebrecht, Certified Life Insurance Advisor

Key takeaways:

  • Term life insurance offers you affordable coverage for a specific period of time
  • Universal life insurance offers lifelong coverage, but it’s up to 10x more expensive than term life plans
  • Universal life policies can have cash value potential, but they require a lot of hands-on management and can lose value
  • Instead of a universal life policy, you can buy a term life policy and invest your saved  money into RRSPs and TFSAs

Difference between term and universal life insurance in Canada

The primary differences between term and universal life insurance are: 

  • The length of their coverage
  • The stability of premiums
  • The premium amounts
  • The cash value of the policy
  • How the death benefit works
  • The time commitment for managing your policy

Universal life insurance policies were gained a lot of popularity ‘80s in North America, but their popularity has declined since then, reports WSJ. These policies ended up facing a lot of warranted criticism (which we will get into below!).

Another key fact about universal life: your policy’s cash value is tied to investments so you must manage your policy’s investments. 

If they underperform, your premium payments may rise or your policy can lose its cash value entirely.

This table gives you a high-level glimpse at the differences between universal and term life insurance.

Policy feature Term Universal
Coverage length For a specific period For policyholder's life
Stability of premiums Premiums are level Premiums fluctuate
Cost of premiums Affordable, especially if you’re younger Around 10x pricier than term
Cash value Not available Available, but not guaranteed
Death benefit Paid if you pass away while policy is active Paid whenever you pass away
Managing your policy Very little time needed after initial policy research A lot of time during lifetime to manage policy well

Coverage length for universal vs. term life insurance

The coverage length for universal life insurance is the policyholder's whole life and for term life insurance the length will vary per policy.

Term life coverage depends on how long you need your policy for. For example, you’ll see term life insurance lengths listed in years, like 10 years, 15 years, 20 years, 30 years.

The average Canadian family with term insurance holds a 20-year term; enough to cover their mortgage or the period before their kids become financially self-sufficient.

Premium stability for universal vs. term life insurance

Premiums are not stable for a universal life insurance plan but they are stable for term life insurance.

Universal life insurance premiums aren’t stable because some of what you pay goes toward the investment part of the policy. So as your investments fluctuate, your premiums can too.

Term insurance has level premiums. This means that the monthly premium will be the same from the day you sign and throughout the entire policy length.

The stability of monthly premiums for term life insurance makes it a safe option for Canadians. And, the younger you are, the lower your cost will be.

Cost of premiums for universal vs. term life insurance

The cost of premiums for universal life insurance can be 10x more than term life premiums.

Universal life insurance plans tend to be significantly more expensive because they cover you for life and they have cash values attached to them.

Below you can see the estimated premiums for term policies compared to a universal policy, depending on the life insurance company. 

This is for a 30-year-old, non-smoking woman with a $500K death benefit.

Insurance company 20-year Term life policy Universal life policy
BMO $22.05 / month $207.91 / month
Canada Life $22.87 / month $229.59 / month
Ivari $26.10 / month $201.75 / month
Manulife $23.61 / month $232.57 / month
Sun Life $26.10 / month $227.55 / month

*Rates publicly available as of November, 2022.

You can see how affordable term life insurance is compared to universal life. PolicyMe doesn't offer universal policy, but our term rates are some of the lowest in Canada.

For the same coverage, a non-smoking 30-year-old woman would pay an estimate of just $21.80 a month with PolicyMe.

Cash value for universal vs. term life insurance

There’s no cash value for term life insurance, unlike universal life insurance. But, the cost of insurance is usually more than the cash value of a universal life insurance plan.

Because term life premiums can be 10x cheaper than universal life premiums, Canadians can save a lot of money with a term policy. 

Then, you can invest the money you saved in more stable areas like RRSPs and TFSAs.

If you’re considering buying universal life insurance for the cash value, here are some important considerations from life insurance advisor, Erik Heidebrecht:

  • You need a really good advisor who can (1) guide you through reading the policy and (2) meet with you regularly, once every six months to make sure that you’re paying what you need to be paying. 
  • But beware because advisors are commissioned to sell expensive products that might not make sense for you
  • A lot of insurance companies discourage selling universal life policies, which tells us that it’s a complicated product 
  • We live in a low-interest rate environment, so it’s rare you’ll get a good return
  • Because premiums are adjustable, if you start paying a premium too small, then there is no death benefit to be paid out and it becomes a useless product

This visual shows you how a universal policy can collapse onto itself:

universal life insurance compared to term life insurance cash value

The bottom line? Erik explains, "Universal life insurance is a product with a lot of risk. And "the reward" often isn't worth the work you'd have to put into it." 

Death benefit for universal vs. term life insurance

The death benefit for universal life policies are only given if the policy’s cash value remains above zero. But term life insurance guarantees a death benefit if you pass away during the policy term. 

The death benefit for a universal life policy is paid out to your loved ones whenever you pass away. 

For term life insurance, however, if you outlive your policy, there’s no death benefit. For example:

  • If you get a 30-year term life policy and you pass away within 30 years, your family will receive your tax-free death benefit
  • But if you pass away 31 years later, then your family will not receive any money from the policy

Managing your universal vs. term life insurance policy

Managing your policy for universal life insurance is a large time commitment, unlike term life insurance.

Managing your term life insurance policy:

  • Researching term companies to compare policy options
  • Figuring out what term length and coverage amount you need. Not sure how much coverage you might need? Use our life insurance calculator to find out your policy needs
  • After that, you’re responsible for making monthly premium payments
  • Remember when your policy ends in case you want to renew it or shop around for a new policy

Managing your universal life insurance policy:

  • Universal policies are hard to understand and require you to be knowledgeable in investment/finance. So you'll need to allocate a lot of time to researching universal policies
  • Beyond that, you need to make sure you have the time and energy to manage your policy well
  • If you don’t continually pay into your policy and keep up with it, it can collapse
  • Remember, universal life policies last your entire life, so you’ll need to make this time commitment to managing your policy for many years.

Types of policies for universal vs. term life insurance in Canada

There is one main type of policy for term life insurance and three types of policies for universal life insurance in Canada:

  1. Term Life Insurance: Temporary protection to cover your family during a set number of years (i.e. 10, 15, 20, 30); like while you pay off the mortgage or while the kids are young. There is no investment component
  2. Guaranteed Universal Life Insurance: Little to no cash value, so premiums may be lower but whole life insurance is similar and a better option
  3. Indexed Universal Life Insurance: Investment growth of the policy is tied to the performance of an index, like the NASDAQ 100 or the S&P 500
  4. Variable Universal Life Insurance: Similar to indexed universal policy but here your investments are more like mutual funds so you have some choice but might pay management fees

Term vs. whole vs. universal life insurance: what's the difference?

When comparing term vs. whole vs. universal life insurance, remember that whole and universal are permanent life insurance types and have cash values.

The difference between universal life, whole life and term life insurance is that universal and whole life are types of permanent life insurance. This means you get lifelong coverage.

Term life insurance covers you for a specific period of time. So premiums are usually cheaper for term life insurance compared to universal life insurance and whole life insurance.

  • Term life insurance is best suited for the average Canadian family that want to cover their loved ones during the years when it matters most.
  • Whole life insurance is best suited for Canadians that have already maxed out traditional savings/investment avenues (TFSAs, RRSPs) or for families with permanent financial obligations, like caring for a disabled child.
  • Universal life insurance is best suited for younger Canadians with an exceptional income, time to tinker with their policies and aren't risk averse.


Is term life insurance better than universal life insurance for Canadians?

Whether term or universal life insurance is better for you depends on your age, financial status and family situation.

When is term life insurance better?

Term life insurance is better for the average Canadian family when they have people that rely on them financially.

For example: 

  • People with loved ones who rely on them financially
  • People with a mortgage or other debt
  • Business owners
  • Canadians near retirement without enough savings

And if the people who rely on your finances won’t need your help after a certain year, term insurance has the most advantages.

For example, if your mortgage will be paid off within 15 years and your kids will rely on you to help pay for their education in the next 10 years, then you can get a 15-year term policy.

The upside is you only pay premiums for 15 years. If you outlive the policy, you won’t receive any cash, but you’ll save a lot of money by not paying for life insurance premiums anymore.

At PolicyMe, we’re intentional about the coverage we offer. We choose to focus on an affordable product best suited for most families: term life insurance. 

You can personalize and create a term life insurance policy that best suits your financial needs, selecting only the term length and amount of coverage that you need, not a penny more. 

When is universal life insurance better?

Universal life insurance is better for Canadians when they are financially savvy, with a lot of time to dedicate to managing their policy, in a high-income tax bracket and/or younger.

For example:

  • Universal life insurance policies are risky and you won’t see the returns for many years.
  • Younger people with a high income can afford the time and money needed for accepting a risky policy
  • And if you’ve maxed out your RRSP and TFSA because you earn a high income, universal life insurance is another way to invest your money and give your family an inheritance

Keep in mind that new tax rules in Canada gave life insurance policies less tax-exempt room.  So you’ll have less room to fund policies and your beneficiaries receive fewer tax-free benefits when you pass away.

Life insurance advisor Erik Heidebrecht also has some guidance on who universal life insurance is right for:

  • Your policy might end up being worth nothing, meaning you’d be paying premiums to essentially nothing. You have to be a seasoned investor to make sure that your policy doesn’t collapse
  • Generally speaking, even if you’re an investor, you might want to consider avoiding playing risk with life insurance
  • There is a niche where it works for some people, but it has to be a very unique situation for it to make sense compared to term insurance

Next steps: Choosing universal vs. term life insurance

Now that you’ve learned about the difference between universal and term life insurance in Canada, here are some next steps:

  1. If you know you want affordable life insurance for a specific period, shop around for term life insurance. You can start by getting a term life insurance quote with PolicyMe
  2. Still on the fence? Talk to a financial advisor about the pros and cons of each option based on your unique situation
  3. If you want to buy or learn more about universal life insurance, talk to a financial professional before signing anything because the policies can be confusing and riddled with fine print

FAQ: Term vs. universal life insurance

What is the disadvantage of universal life insurance compared to term life insurance?

The disadvantage of universal life insurance compared to term life insurance is that it’s about 10x more expensive. This makes universal life insurance less affordable for many people.

Another disadvantage of universal life insurance compared to term life: Because universal life has cash values based on investments, its value can be lower than what you’ve paid into it.

On the other hand, term life insurance premiums are always the same and your death benefit amount will also stay the same while your policy is active.

Why would someone take out a term life insurance policy rather than a whole or universal life policy?

Someone would take out a term life insurance policy rather than a whole or universal life policy because it’s more affordable.

And for this more affordable cost, term life insurance can give you adequate life insurance coverage that helps you and your family have financial protection.

What happens if I outlive my universal life insurance or term life insurance?

If you outlive your universal life insurance policy, the plan may mature and you can get the cash value of your policy. Or depending on your age, the policy may expire. 

For example, some universal life policies might say that they’ll be active until you turn 100 years old. And after this age, you might have to pay a lot of money to keep the policy.

On the other hand, if you outlive your term life insurance policy, your loved ones will not receive a death benefit. 

But if your term policy expires and you still want life insurance, you can buy a new policy. Keep in mind, it will be more expensive than your original policy.

Laura McKay

COO & Co-Founder

About the Author

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