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Get life insurance in 5 easy steps

No paperwork. No hassle. No pressure.

Get personalized advice

Answer a few questions to find out how much coverage you would need to fully protect your loved ones if you passed away. Our proprietary algorithm is backed by data - that means you’ll never overpay for life insurance.

Compare rates & insurers

Compare personalized rates from Canada’s top insurance carriers. Get recommendations from PolicyMe based on your unique needs so you can make the most informed decision about your policy coverage.

Submit your no-obligation application

Whether you’re applying solo or with your partner, save time by applying 100% online through the PolicyMe portal. Our team will help you through every step of the process - for free. No catch, we promise.

Get an underwriting decision

As part of your application, you may need a 20-minute health telephone interview to determine your final rate. Only 10% of applicants need an in-person nurse visit to their home. In either case, we’ll help you every step of the way!

Get approved & provide payment details

Review your policy with a licensed PolicyMe advisor. Your payment is only required when you’re ready to accept coverage! 80% of customers get approved at the same rate they were quoted.

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You’ll get no-obligation quotes in seconds from the best insurance carriers in Canada. No email or phone call required.
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Life insurance is more affordable than you think


*Quotes are based on our customers’ average coverage amount and policy length of $500,000 over 20 years.

Your monthly rate

starting from


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Why Canadians love PolicyMe

Instant quote comparison

Get quotes from the
top insurers in seconds

Apply 100% online

No paperwork, apply from the comfort of your own home

Save time & money

See all your quotes in one place, save time by applying with your partner

Customized recommendation

Free advice from licensed advisors tailored to your unique needs

Fully cancellable

Cancel anytime without fees or penalties

Rates get locked in

They'll never increase, no matter what happens to your health
Instant quote comparison
the top insurers
Apply 100% online
from the comfort of your home
Save time & money
by applying with your partner
Customized recommendation
advice for your unique needs
Fully cancellable
at any time, without penalty or fees
Rates get locked in
, they’ll never increase even if your health changes
$600 million
in coverage placed to date
48,922 Canadians
and counting
Average savings of
$700 / year
per household

We work with insurers you know and trust

All insurance companies we work with are in strong financial health, rated 'Excellent' and above by A.M. Best
They offer the best products at affordable rates
They have the simplest application processes
 Bank of Montreal
Canada Protection Plan

Unparalleled customer support through the application process and beyond

Our licensed life insurance advisors are here if you need them – and out of your way if you don't
PolicyMe Team
Licensed life insurance advisors to help you understand your life insurance needs
Behind-the-scenes support to help you get the best rate
Our team works for you, not the insurers - and we'll fight on your behalf
Dedicated staff to answer your questions at every stage in the application process
Customer service support that never ends - not even after you've settled!

You've got questions, we've got answers

Go to FAQ Section
What is life insurance?
Who needs life insurance?
What’s the difference between term and permanent life insurance policies?
Can I still get covered during COVID-19?
What happens after my term ends?
I have group life insurance through my work. Do I still need to buy an additional insurance policy?
What exactly is the process to apply?
How long does the application process take?
Can I get coverage, even if I've had health problems?
Can I get coverage for my spouse?
Can I get coverage for my children?
Why do I need a health telephone interview?
Is the quote I apply with my final rate?
Can I change my coverage or term after I've signed my policy?
What exactly does PolicyMe do?
Shouldn't I buy directly from a life insurance company?
Are PolicyMe insurance advisors commissioned?
Do you offer other critical illness & disability insurance?
How does PolicyMe make money?

Serving 48,922 Canadians & counting

“This actually made shopping for insurance transparent and simple, and I wasn't inundated with long, confusing forms in font size 2 or pushy salespeople. Would shop for all my insurance this way if it were available in all insurance products!”
54, married father of two
5-star rating
“I was very impressed with the usability of the website to find an appropriate policy and the response time of the agent who helped me with my questions. It was overall a very smooth and easy experience and I would definitely recommend this service to someone who needs life insurance.”
48, mother of three
5-star rating
“Thank you to Andrew for having so much patience to explain and guide us to the most appropriate life insurance for us. The process was easy and we appreciate everything he did to get us excellent life insurance coverage. Thanks PolicyMe!!”
32, wife
5-star rating
“I never thought that getting a life insurance would be this convenient, thanks to policy me. I also admire that the policy is so easy to read and our advisor replies to queries so fast. Me and my hubby also got each $15 gift card for free and a term-65 life insurance for $23 a month from Manulife.”
44, wife and mother of three
5-star rating
Smiling couple sit on their front porch.

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